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Dutch Lottery chooses Mindshare Greenhouse to organize strategy

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The Dutch Lottery organizes seven games of chance, which are part of the well-known brands Lotto, Toto and Dutch State Lottery. It has chosen media agency Mindshare Greenhouse to organize its strategy, media planning and buying of all brands of the Dutch Lottery. It will get into effect on January 1st 2020. Flexible approach between online and offline media The Dutch Lottery integrates creation, media and performance. This is not easy, …

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Lotto research: why do the Dutch postpone their dreams and ambitions?

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Many people have great dreams, including the Dutch. Think about moving house or making a big trip, for example. However, research has shown that about 79 percent of the people living in the Netherlands postpone their dreams for the long haul. Why is this? A study on procrastination behavior A study on procrastination behavior by Lotto led to some interesting results. The organization decided to do a research on the dreams and ambitions of …

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The biggest lottery in the world

Mega Millions USA

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The Netherlands Lotteries

The Dutch Lotto

Participants in the lottery need to have a lot of luck. Predicting the right numbers is solely based on fate. This is what lotteries are all about. Take the Dutch Lotto, for example. As a player you have to predict the right numbers to win a big prize. People all over the world love to take a gamble and Lotto is incredibly popular. Almost every country organizes an own version, and so does the …

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Millions of Americans try their luck in the lottery often. Big chance their participants of the USA Power Ball Lotto. This is one of the most famous lotteries in the world. The fact that the rules are quite simple is one of the reasons for it’s popularity. As a player you just need to choose the right number from a series of numbers. If you succeed, you’ll win a big USA lottery Jackpot. Sounds …

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The first Belgium Lotto millionaire of the year is a Brussels citizen

Brussels, 10/01/2020

On January 2, 2020, a Brussels citizen won the Lotto Jackpot of 7.5 million euros. This winner has been competing for 25 years with the games of the National Lottery.
Lotto winner: the first Lotto millionaire of 2019 is a Brussels citizen

What we know about the big winner:

it is a French-speaking Brussels resident
he is a doctor
he is between 45 and 54 years young
he played a Quick Pick on e-lotto.be, our online platform
he bet € 10 (8 combinations at € 1.25 each).